On average, many companies are redirecting money once used for office space expenses for more employee events and trips.

The TV shopping experiences many of us remember on QVC or Home Shopping Network may be old hat, but live shopping is back in a huge way. In fact, it could direct ecommerce in the coming years, and savvy direct selling companies are figuring out how to implement it into their marketing efforts.

ChatGPT is a free simulated chatbot created by Open AI originally designed for customer service, but its uses have multiplied drastically since it launched in November of 2022.

WHILE ONLINE VIDEO continues to trend toward shorter content, YouTube is investing heavily in its YouTube Shorts feature attempting to be the platform of choice for creators.

Tying subscription services to customer loyalty programs, offering one-click payments and leveraging digital wallets are also increasingly popular strategies to increase customer retention and better predict revenue.

These new approaches to giving are reshaping corporate philanthropy. GIVING BACK is a staple for most direct selling cultures, but technology and societal changes are reshaping what philanthropy efforts look like for companies wanting to make a positive impact. According to communications consulting company Porter Novelli, more than 70 percent of employees demand social responsibility from companies, and […]