Monday / January 29. 2024
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Monday / January 29. 2024
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May 2022: Canva, The Power of Regret and More
May 2022: Canva, The Power of Regret and More
From the May issue of DSN magazine. Here’s what we think you (and your field) should be reading, listening to and utilizing in order to stay engaged, informed and one step ahead.
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Serving Is the New Selling
Serving Is the New Selling
How can our channel assist consumers to make the most of their daily lives, versus the old model of selling them a lifestyle? In June, 7-Eleven launched an update to its 7Now delivery app to include thousands of new locations—7Now Pins—so customers can order to public spaces. Items include food and drinks and other home […]
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Nothing to Prove: Scentsy Weighs Every Action for Cultural Authenticity
Nothing to Prove: Scentsy Weighs Every Action for Cultural Authenticity
In their first seven years, Heidi and Orville Thompson built home- and personal-fragrance company Scentsy into one of direct selling’s top-line players. What began in a 40-foot metal shipping container on a Meridian, Idaho, sheep farm in 2004 led to meteoric growth by 2011 when they hit $535 million in revenue. The next year Scentsy […]
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