MONAT Global announced the continuation of its European expansion with the opening of operations in France, expected to commence May 2023.
“With our award-winning products and as the number one premium haircare direct selling brand, we’ve had a steady stream of requests to expand into France for several years,” said MONAT Chief Executive Officer Ray Urdaneta.
The company began expansion into Europe in 2018 with the addition of Spain, Lithuania, Poland, Ireland and the UK.
“We are meeting the demands of the French consumers with the expansion of our unique business model and culture of family, service and gratitude to new European markets by opening operations in France,” said Stuart MacMillan, MONAT President. “Our holistic and innovative approaches to the development of premium beauty products, as well as attention to detail and luxury is a natural fit for the French market.”
