Scout & Cellar, in partnership with the Miller Family Wine Company, released its Scout Wild wines for distribution in select nationwide retail stores.
“We have been increasingly successful in focusing our efforts on building our brands in national retail chains across America, and we are thrilled to add Scout & Cellar’s Scout Wild wines to our collection,” said Nicholas Miller, Miller Family Wine Company Chief Sales and Marketing Officer. “The trend of conscious products has increased demand for similar outputs, and we believe that Scout Wild provides consumers with the transparency and quality that this market is looking for. As a fifth generation California farming family who has long been committed to sustainable farming practices, we understand how sustainably sourced, natural ingredients elevate the overall quality of a product. We believe Scout Wild represents these values, and we are excited to bring this new line to a large portion of the country through a nationwide retailer.”
Included in this collection are Sauvignon Blanc, Red Blend, and Rosé wines priced at $18.99. These additions are expected to provide a more accessible option for wine lovers, while providing the company access to a new market segment of wine consumers.
“We set out to create wine that is better for the planet, for our customers and for the community around us,” said Sarah Shadonix, Scout & Cellar Founder and Chief Executive Officer. “I started Scout & Cellar as a passion project to improve industry standards and to drive transparency and accountability in the wine industry. Scout Wild furthers Scout & Cellar’s Clean-Crafted Commitment and reinforces our values and mission to provide wines that benefit our customers from soil to sip. Partnering with the Miller Family Wine Company allows Scout Wild to reach a larger nationwide audience through additional retail channels.”
Scout Wild is now available in more than 38 states and 1,200 stores, including Target.
