As NeoLife prepares to celebrate its 65th year in business, CEO Kendra Brassfield honors the beautiful legacy of her family’s business but has fixed her eyes on the promise of what the next decade holds. While so much of her father’s work and dedication is built into the foundation of NeoLife, what comes next is up to her.

How some of the industry’s most successful founders turned their distributor experience into multimillion-dollar powerhouse brands.

From the June 2021 issue of Direct Selling News magazine. Each year, the Direct Selling News team works with companies around the world on the Global 100 Celebration, and it has become our signature research endeavor. The goal from the outset of the project 12 years ago was to foster a greater level of transparency within the direct selling community, in […]

With more than 50 years of experience each, six industry legends share their memories, knowledge and insight to offer a unique glimpse into the channel’s past, present and future. There is a depth of wisdom that comes only from lived experience, and for six industry legends, that wisdom feels infinite. In this exclusive Legends Interview Series, produced by Direct Selling News, Jerry […]

Jerry Brassfield is the Founder and Chairman of NeoLife International. Brassfield started his career in network marketing at the age of 19 and within eight years was worth $5 million—an especially hefty sum for 1967. Brassfield’s vision for a company that would reflect his own personal values while providing long-term stability for future generations led to the creation […]