How companies can incentivize basic but critical business-building action. Rewarding and Incentivizing a distributor field isn’t all about recognizing those long-term leaders who stay at the top. In fact, many companies are moving in the direction of rewarding and incentivizing distributors who achieve smaller, more attainable milestones based on the specific action steps companies want […]
Hurdlr recently announced that it has acquired Deductr, the self-employed tax savings app for direct selling independent business owners (IBOs). Hurdlr has already started rolling out its new Hurdlr Enterprise platform to direct selling companies. According to the company, within a few months the migration of existing Deductr clients to Hurdlr’s platform will be complete. “Many industry […]
What’s Working, What Isn’t and How Digital Is Changing The Game. BEFORE SMARTPHONES were in every pocket and tablets became as common as the personal computer, sharing the direct selling opportunity meant hosting an in-person event. Potential customers had to be local or willing to travel, and the main attraction was either a talking head […]
E-commerce giants and the gig economy are fierce opponents, but direct selling’s unique marketing strategy could be its best chance to weather the competition. Meaningful human interaction can seem like a dying art in this digital age. Front porches have been replaced by neighborhood Facebook groups, teachers assign homework by email, and political candidates rely […]
What used to be friendly territory is now a battleground. The gig economy is no longer an outlier. According to a recent McKinsey Global report titled Independent Work: Choice, Necessity and the Gig Economy found that 162 million people in Europe and the United States—or 20 to 30 percent of the working-age population—engage in some […]
So you think millennials have disrupted the market? Just wait until you see what the next generation of consumers has in store for the direct selling industry. Pinned as lazy, entitled or demanding, the millennial demographic has earned a bad reputation with the generations before them. They are the free thinkers with high expectations who […]
Earlier this week, PayPal Holdings Inc. agreed to acquire financial–technology company Hyperwallet Systems Inc. for about $400 million, a deal that augments its offerings to businesses for managing and processing their online and mobile payments. Founded in 2000, Hyperwallet helps individuals and small firms receive payments for goods and services that they sell on online […]
In this issue: List of Top 100 Companies DSN Welcomes Executives and Guests to its Global 100 Evening of Celebration Global Good: Why Direct Selling Succeeds Beyond Our Borders 5 Best Practices for Making It Work in the Global Market Frequently Asked Questions about the Global 100 Ranking Bravo Legacy Award: D. Gary Young: A […]
Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct Selling Bringing Gender Parity to Direct Selling Advocating for the Direct Selling Community Navigating the Millennial-Driven World Sticking to a Winning Business Model Leading with Passion and Commitment Launching New Products and Segments Recruiting and […]
Click here to order the November 2017 issue in which this article appeared. I LOVE BEING IN THIS CHANNEL. Over the past 27 years, I feel like I’ve seen it all. And really, truly, from daily field work to taking part in growing businesses, seeing the operations and mentoring young business leaders, I can’t imagine a better […]
Founded: 1984 Headquarters: Provo, Utah Top Executive: CEO Ritch Wood 2016 Revenue: $2.208 billion Global 100 Ranking: 11 Products: Beauty and Wellness Nu Skin Enterprises, the skincare and wellness company founded by Blake Roney, Sandie Tillotson and Steve Lund in 1984, has been able to consistently rank among the upper echelon of direct selling companies in the world because it has […]