PRODUCT SAMPLING is becoming a normal and effective way for larger manufacturers and retailers to attract and keep customers. While sampling is nothing new to the direct selling channel, it’s shifting the customer experience in mainstream commerce.
One of the biggest ongoing challenges—for both direct selling companies and their Distributors—is effective, efficient sampling. When sending samples becomes complicated, costly or time-intensive, Distributors simply don’t do it. Distributors who don’t send product samples struggle to build a customer base; struggle to make money; and struggle to commit to the company. Right From The […]