The Best Places to Work in Direct Selling contest was designed by Direct Selling News with several goals in mind:
- To spotlight the channel as a positive job-creating engine.
- To recognize and honor companies that have created positive work environments and become employers of choice.
- To identify and share best practices with the wider direct selling community.
- To provide valuable feedback and data to participating companies that will assist them in measuring levels of employee satisfaction and engagement.
We all know that direct selling is a people business.
Measuring field engagement is critical to any company’s success, and consistently delivering on that is a hallmark of the channel. But the field is only part of the people equation. Best Places to Work in Direct Selling celebrates the important role companies play as employers in the marketplace and highlights those companies that are setting the bar for establishing and nurturing work experiences and environments that bring out the very best in people.
Congratulations to 6 Time Winner LifeVantage!!
HEADQUARTERS | Lehi, Utah
NUMBER OF FULL-TIME EMPLOYEES | 195
YEAR FOUNDED | 2009
What sets your company apart as one of the Best Places to Work in Direct Selling?
LifeVantage isn’t a family business, but there’s a family feel and undercurrent that pervades all levels of our company and that is manifested in many ways. We don’t just respect and admire each other as co-workers, but also as friends and an extension of family. When that’s the case, amazing things happen in the workplace.
How does your company bring the same red-carpet treatment to your employees that you give to your distributors?
We view them not just as employees, but as people first and foremost. As a company, we’re only as good as our people. A key part of that is understanding that our people have lives and priorities outside of the workplace. Not only do we understand that, but we put our money where our mouth is. We don’t just talk about work-life balance—it’s inherent in our company. We have an unlimited PTO policy. We have a generous benefits program that employees are eligible for on Day 1 of their employment and that we strive to improve every year. We offer a discounted employee stock purchase plan. Each month, employees receive an allotment of free product for their families. As a jersey-front sponsor of Major League Soccer’s Real Salt Lake, our employees and their families have the opportunity to attend professional soccer matches. As we invest in our people and their families, we become stronger as a company.
What’s the “definitive elevator pitch” that you would offer to a prospective employee about why they would want to work for your company? Can you describe your culture in just a few sentences?
We work hard because we are making a difference in the lives of our communities—for both distributors and consumers. We are also forging a new and different path in our industry—one we are proud of. We care. We believe that people matter. And we’re passionate about making a difference in their lives—both internally and externally. As a health and wellness company, that’s why we’re in business. But it goes beyond health and wellness. We’re a global company with a global investment. During this year of uncertainty, we teamed up with Primary Children’s to distribute fleece blankets and partnered with a local refugee organization to help those who may need an extra hand. Our employees and distributors feel strongly about helping others. We believe in leaving people and places better than how we found them. And it’s one of the reasons people love working at LifeVantage.
What is your top priority when it comes to maintaining a great work environment? How had that changed as people balance working in the office and working from home? what does that look like for your company?
Transparency. As a publicly held company, transparency comes with the territory at a certain level, but it’s also one of the hallmarks of our company. One of our mantras is we shoot each other straight. We question the status quo. This year more than others we found it important to keep in touch frequently with our employees, even if the message is sometimes: “We are doing this for now but will continue monitoring the situation.” This has been essential as we moved several in-person events to virtual events, which impacts the way almost every employee performs their work.
How does your company support team members in their personal and professional development?
LifeVantage is committed to not only our employees’ professional development, but to their personal development as well. We recently started offering all our employees a membership to Jhana. Because we value our employees as talented people, we want to help them progress. When we have openings, we look at our own talent first. We love providing opportunities for growth to our very own team.
The only thing constant in 2021 was change. How have you managed the constant pivots required during the pandemic? How are you maintaining and building a sense of community?
We were able to leverage the good relationships our employees enjoy with their supervisors and transparency across the organization to keep everyone focused, motivated and feeling safe.
Our 2022 contest was open to direct selling companies with at least 40 fulltime employees based in North America. Any employer or employee could have nominated their company during the open period last fall, which ended on October 25, 2021. Each nomination included a contact person who received all of the communications from Quantum. After the nomination period ended, Quantum sent out an official invitation to each company to begin the survey process. Employees were invited to complete an anonymous and confidential survey. A certain percentage of employees at each company, based on size, had to complete the survey in order for the company to reach the threshold to be included. After the survey period was over, the team at Quantum calculated the responses to determine overall scoring and ranking. Only companies who met the threshold determined by Quantum as the baseline for a Best Places to Work environment were announced as Honorees for 2022.
Read full feature article on Best Places to Work in Direct Selling 2022. From the April 2022 issue of Direct Selling News magazine.