Building a legacy organization is the dream of every ambitious direct sales leader. The compound success of consistency through the steady, everyday activities this industry teaches lays the foundation for businesses to last generations. But the industry is in constant motion, and legacy organizations aren’t immune to challenges. It’s how people navigate those challenges that separate leaders from partners.

Partner.Co announced its official launch with a Global Kickoff Event on February 11. The new entity combines time-trusted brands and people from multiple companies — ARIIX, LIMU, Morinda and Zennoa — into a cohesive partnership that celebrates their diverse backgrounds.

NewAge will debut new platforms and assets following the acquisitions of four partner companies: Noni, LIMU, Zennoa, and ARIIX.  All five entities will launch on NewAge.com on July 3, 2021. In this newly renovated site, all of its partner companies will coexist across the platform in separate sections to maintain the integrity and identity of […]

In an effort to impact positive change, more than 12,000 NewAge employees and representatives participated in the company’s annual Global Day of Service. Through service projects, donations to the NewAge ARIIX Foundation, the ARIIX Opportunity Rewards “Give It” program and the sales of UNITY T-shirts, NewAge supported unique charities within each market. Some of these […]

ARIIX announced record-breaking sales in the European market, reporting $104 million and a growth rate of 209%. This increase is expected to result in $250 million for 2020. The company reported $220 million in 2019. ARIIX experienced a series of record-breaking sales weeks in 2020 and set new records for European sales. The launch of […]

Utah-based ARIIX earned five Gold Awards and five Silver Awards from the annual 2020 Golden Bridge Business and Innovation Awards. In addition, the company was named a Grand Winner. The Golden Bridge Awards honors companies from every major industry in the world and recognizes companies in a variety of categories, including product management, marketing campaigns […]

ARIIX Chief Product Officer Deanna Latson was named Woman of the Year by the 2020 Women in Business and the Professions World Awards. Women World Awards celebrates the women behind the year’s most outstanding achievements and initiatives, and recognizes the women and teams who set industry standards for excellence. Latson, who is dedicated to social […]

ARIIX® announced that it was named a Grand Winner at the 5th annual One Planet Awards. The company also won ten gold awards and one silver award. Winners will be celebrated and presented their awards during a virtual awards ceremony in December. The One Planet Awards honor the best in business and professional excellence in […]

ARIIX, a NewAge Inc. company, recently celebrated the launch of Lucim™, the company’s new full-system skincare line. Lucim skincare was developed in strategic alliance with the ARIIX Representative field, incorporating their feedback to create innovatively efficacious products. From products and packaging to positioning and pricing … even naming and scents — ARIIX Representatives have had […]

NewAge, Inc. announced that it has expanded operations to Brazil, one of the six largest direct selling markets in the world. NewAge and ARIIX announced their plans to merge on July 20, 2020, which will create a combined company with pro forma revenues of more than $500 million with operations worldwide and access to both developed […]

NewAge, Inc. announced that it has amended the merger agreement for the acquisition of ARIIX. The Colorado-based omni-channel social selling and distribution company stated that it expects to close the transaction no later than November 30, 2020. Details of the amended and restated agreement and plan of merger are included in the Company’s Current Report on […]

EXCITING THINGS have been happening with NewAge Beverages and ARIIX. In July, a partnership formed between the two companies, and a new name was adopted. With Dr. Fred Cooper and Brent Willis as the CEOs, NewAge, Inc. is now a global firm with an estimated pro forma revenue in excess of $500 million. Together they […]