4Life recently published research from its third-party study of 4Life Transfer Factor Collagen in the Journal of Clinical & Experimental Dermatology Research. Measurements of improvements in participants’ hair, fine lines, wrinkles and skin hydration were included in this self-reporting survey conducted in Arizona. Over 80 percent of participants reported significant improvements in their skin, hair […]

Utah-based 4Life announced that Jenna Lisonbee, daughter of 4Life founders David and Bianca Lisonbee, will now take the lead of Foundation 4Life, the company’s nonprofit organization. Her new title as the official 4Life Service Ambassador comes after working as 4Life Service Coordinator for eight years, a role which built upon her mother’s commitment to service […]

4Life recently announced that professional boxer Jonathan (Polvo) Oquendo has joined Team 4Life. Oquendo fights in the super featherweight division. He has 31 wins—including 19 knockouts—and has held numerous belts throughout his career, including the WBO (World Boxing Organization) Latino junior featherweight title and the WBO-NABO (North American Boxing Organization) junior featherweight title On Saturday, […]

4Life Research has announced two new vice presidents. VP of Quality Senior Vice President of Operations Nate Buhler recently named Steve Pederson as 4Life’s new vice president of Quality. Pederson has extensive experience in quality assurance and quality control. He is a Certified Quality Engineer licensed by the American Society for Quality. He also holds […]

4Life Research has announced two new vice presidents. VP of Quality Senior Vice President of Operations Nate Buhler recently named Steve Pederson as 4Life’s new vice president of Quality. Pederson has extensive experience in quality assurance and quality control. He is a Certified Quality Engineer licensed by the American Society for Quality. He also holds […]

Starting with the July 2019 issue, Direct Selling News is introducing a new monthly ranking, the DSN Digital 100, that will offer added insight on the digital marketing efforts of direct selling companies. The goal of the DSN Digital 100 is to see who within the direct sales industry is executing a sound social media […]

The U.S. Direct Selling Association (DSA) recently announced elected officers and directors to the association’s Board of Directors.   Officers and directors of the association are recognized leaders who have earned the respect of their colleagues and the public and are committed to lead and direct the affairs of the association. The board officers will each serve one-year […]

Nine direct selling companies were recently selected as 2019 Stevie® award winners by the American Business Awards for outstanding performances in the workplace. 4Life Research, ARIIX, Jeunesse Global, Kannaway, LifeVantage, Medifast/OPTAVIA, MONAT Global, USANA Health Sciences and Vivint Smart Home were among the companies chosen. The winners will be presented with their awards at the 17th […]

4Life Research announced that Deborah Dixon has been named vice president of Marketing Communications and Erik Patterson vice president of North America. Dixon’s background includes field training, business builder relationships, translation and interpretation, marketing, and cultural diversity and awareness. She began at 4Life as project manager in 2002 and has held positions as vice president of […]

4Life Research President and CEO Danny Lee announced that Ross Terry has been appointed the new vice president of Business Development and Training. In his new role, Terry will report to Senior Vice President of Global Operations Jeff Kalinin as he works with 4Life markets around the world. “I look forward to taking his attitude of […]

Photo credit: AP Photo Orrin Hatch, the senior senator from Utah—home to nearly 100 direct selling companies—will retire next month. The 84-year-old Hatch, the longest-serving Republican senator in US history, has spearheaded several initiatives during his time in Washington, including leading the Senate’s anti-terrorism bill in response to the Oklahoma City bombing, and, as a senior member of […]

Sandy, Utah-based 4Life Research recently appointed Nate Buhler to serve as senior vice president of Operations and Trevor Luke as the new senior director of Southeast Asia. Buhler will oversee 4Life manufacturing, quality and compliance, planning and procurement. and distribution and fulfillment. He joined 4Life in January 2011 as director of Manufacturing and was later […]