How to build a lasting friendship with your data through access, data quality and tools.

Data from direct selling software has been a friend of mine for decades now but not without challenges. We have had our ups and downs as I have encountered issues with data access, data quality, and the advent of reporting tools. Data can be your friend too.

How to gather the right e-commerce customer information and make it work for you We live in a data hungry world. And it’s getting hungrier. According to a 2019 Deloitte report, the volume of data that companies are collecting about their customers is expected to reach 175 zettabytes by 2025. That’s a lot of content. For scale: It […]

Vigilance, continuous learning are industry’s best defenses against cybercriminals. It has become a painfully common headline: “Cyberthieves breach company’s system, steal credit card numbers, Social Security numbers, birthdates, passport numbers . . .” High-profile corporations such as Target, Equifax and Marriott all have been robbed of massive amounts of valuable consumer data in recent years, proving […]

This is a special section of the August, 2017 Cover Story article. Data Released on Pilot Basis in 2016 Seeking a clearer picture of the direct selling salesforce, U.S. DSA and WFDSA embarked on new research to characterize the motivations of people involved in direct selling. U.S. DSA President Joseph Mariano says the channel became increasingly […]