Monday / January 29. 2024
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Monday / January 29. 2024
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The Rise of Virtual Events
The Rise of Virtual Events
Like most people, direct selling executives are crossing out travel and large in-person gatherings from their calendars. For an industry known for its relational appeal, eliminating the face-to-face factor should be crushing. But instead, many executives are reporting that they feel more connected to their teams than ever before and are experiencing record engagement. “I’ve […]
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Stuart Johnson Launches Transformation Capital, LLC
Stuart Johnson Launches Transformation Capital, LLC
Stuart Johnson, Founder and CEO of SUCCESS Partners has launched a new venture, Transformation Capital, LLC, a boutique investment banking and business development firm with a primary industry focus on the direct selling vertical, as well as ancillary businesses. “This business combines 35 years of experience in the direct selling space, as well as the […]
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We Are People Who Need Talented People
We Are People Who Need Talented People
Our industry needs to be constantly innovating and reflecting on how it attracts, manages and inspires its people. The Coronavirus is sending our global economy on a detour that will likely be longer than most of us would have predicted six months ago. The effects on production, revenue and employment are already significant, and we […]
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A Foot in Both Worlds
A Foot in Both Worlds
DUOLAB, an innovative startup of L’OCCITANE Group, selected direct selling as the platform to launch their latest innovation in beauty. Could this be a game‑changer for the retail market? Is a hybrid mixture of direct selling and retail the future? Novelty is hard to come by within the crowded skincare category. With so many brands […]
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Four Direct Selling Companies Leading the Innovation Charge
Four Direct Selling Companies Leading the Innovation Charge
If necessity is the mother of all invention, we can expect a mother lode. The direct selling industry has never faced the likes of a crisis that we are all going through with COVID-19. Still, companies are rising to the occasion—sending employees home to work virtually, conducting meetings through video conferencing, holding distance events and […]
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Heightened Scrutiny of Product Claims Amid The COVID-19 Pandemic
Heightened Scrutiny of Product Claims Amid The COVID-19 Pandemic
As the COVID-19 pandemic continues to wreak havoc in the medical and business community, direct sales companies face the added pressure of ensuring that their independent sales representatives are not seeking to boost sales by making unauthorized health claims related to the coronavirus. Statements that imply or expressly claim that a product can treat or […]
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Q&A with Gordon Hester
Q&A with Gordon Hester
THE WORLD IS CHANGING AT A FASTER PACE THAN AT ANY TIME IN HISTORY. The need for any leader, company, or industry to seek relevancy and leadership in the marketplace has never been greater. The direct selling industry is no exception to this reality. The competition for consumers requires us to be reimagine how we […]
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Q&A with Gordon Hester
Q&A with Gordon Hester
THE WORLD IS CHANGING AT A FASTER PACE THAN AT ANY TIME IN HISTORY. The need for any leader, company, or industry to seek relevancy and leadership in the marketplace has never been greater. The direct selling industry is no exception to this reality. The competition for consumers requires us to be reimagine how we […]
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Kalaia: From Startup to Profitability
Kalaia: From Startup to Profitability
CEO Gaya Samarasingha’s shares six lessons and strategies learned.  As we celebrate Kalaia’s second anniversary and the launch of our first international market (Australia), it is humbling to look back on our journey thus far. Since the launch in February 2018, we have been able to build a solid foundation that allowed us to expand […]
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Kalaia: From Startup to Profitability
Kalaia: From Startup to Profitability
CEO Gaya Samarasingha’s shares six lessons and strategies learned.  As we celebrate Kalaia’s second anniversary and the launch of our first international market (Australia), it is humbling to look back on our journey thus far. Since the launch in February 2018, we have been able to build a solid foundation that allowed us to expand […]
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Time for a Remodel
Time for a Remodel
How and why you need to put your customers ahead of your opportunity. Do you want fries with that?” The classic upsell line. It works at McDonald’s because customers are already buying food, so the odds that they’ll want a little bit more food are good. But when direct selling customers hear “Would you like […]
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Time for a Remodel
Time for a Remodel
How and why you need to put your customers ahead of your opportunity. Do you want fries with that?” The classic upsell line. It works at McDonald’s because customers are already buying food, so the odds that they’ll want a little bit more food are good. But when direct selling customers hear “Would you like […]
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