To gain a comprehensive understanding of the perceptions surrounding direct selling, the Direct Sales Generational Engagement Study was conducted by Bridgehead Collective and carried out by The Center for Generational Kinetics, led by President Jason Dorsey. In this series, we will be digging deeper into each of the survey categories, focusing this month on Recruiting and Prospecting as well as Motivations and Decision Criteria.

A new survey led by Medifast, the parent company of direct selling organization OPTAVIA, revealed the role of self-care in the daily habits and choices of U.S. adults. On average, 80% of the 2,000 participants surveyed described self-care as a priority. Of those, 64% think of self-care as a balance between health and habits that […]

To gain a comprehensive understanding of the perceptions surrounding direct selling, the Direct Sales Generational Engagement Study was conducted by Bridgehead Collective and carried out by The Center for Generational Kinetics, led by President Jason Dorsey. In this series, we will be digging deeper into each of the survey categories, starting right now with Perception of Industry and Channel.

In a new survey of 1,000 small business owners across the U.S., web hosting company GoDaddy examined the expectations and motivations of entrepreneurs when it comes to the American Dream.

Seldia in a partnership with Ipsos and Direct Selling Europe, conducted an online survey of almost 26,000 European direct sellers across 12 EU countries, including Czech Republic, Estonia, France, Germany, Italy, Netherlands, Latvia, Lithuania, Poland, Slovakia, Spain and Sweden.

The 12th edition of Deloitte’s Gen Z and Millennial Survey took a deeper look at how the last three years have impacted these generations in the workforce. Analyzing the responses of 22,000 individuals in 44 countries, the study revealed that, while progress has been made, these generations view their work as not having met their expectations for their desired work-life balance.

How Gen X, Millennials & Gen Z really feel about direct selling. A first-of-its-kind study details how every generation of Americans across all genders, geographies and socio-economic levels perceive, engage with and measure success and opportunity in direct selling.

Office Depot’s second annual Women’s Small Business Survey, which polled 1,000 women small business owners, found that 70% of women enjoyed being their own boss above all, a 4% increase from last year.

According to a new study commissioned by Herbalife Nutrition, almost half of Americans planned to make a New Year’s resolution. Just a few weeks into January, 1/3rd say they already have doubts they will stick to those lofty goals.

A quiet quitting phenomenon mixed with an enduring pandemic and the Great Resignation created the perfect storm of career disenchantment, economic uncertainty and free time in 2022.

A survey by Medifast found that 81% of U.S. adults have cut their spending in the last six months. 70% of those surveyed said they “do not plan on letting their health and wellbeing falter.”

A new study by Talent LMS and Tapcheck looked into financial programs in the workplace and revealed that employees are also hungry for financial advice, guidance and resources to help them navigate the rising cost of living, finding that 78% of employees say they want support from their employees when it comes to financial well-being.